April 4, 2015
She’s every bit the cool girl, and no stranger to the attention either. Hot model-of-the-moment Binx Walton is here to bring some edge to Superga‘s latest coveted shoes, and beyond just being the new face of the Spring/Summer 2015 collection, she was also involved in the creative direction of the photoshoot.
While her shoe designs for the Italian brand – a total of four styles – won’t be out till Autumn/Winter 2015, we already have lots to look forward to. We spy an all-white 2950, platforms, some textured polka dots, and satin leopard prints, all part of the S/S15 collection that’s already out in stores.
“When you look at all that she’s achieved in such a short time, it just made so much sense to go with her than anyone else,” says Superga about their choice of model.
As for Binx, she’s more than happy to be part of the brand. “Getting a chance to collaborate and design my own line for Superga is and continues to be such an honor, their design team has really taken me in and let me take a huge part of this process. I have always wanted to explore other aspects of the industry and I’m so lucky to have such an amazing brand supporting me on not just the model side, but also the creative, directing, and designing. Which is such a dream come true for me!”
Superga Spring/Summer collection, available at their flagship store at Wheelock Place, #B2-04, and online at superga.com.sg.