April 29, 2015
UNIQLO announces the launch of the Factory Worker Empowerment Project, a women’s capsule collection inspired by the Shalwar Kameez, the traditional dress of Bangladesh. Worn by both men and women, the shalwar (trousers) and the kameez (tunic) are two garments which have been combined to form the traditional outfit. UNIQLO’s interpretation is a casual collection of traditional looks with a modern twist, in comfortable fabrics such as gauze and high quality cotton, in a range of cheerful colours. The garments can be mixed and matched to create your unique outfit.
UNIQLO will donate part of the proceeds from the new collection to a program of the Business for Social Responsibility (BSR), an international nonprofit organisation with a solid record in providing educational support for females in developing nations.
The full collection, consisting of 13 designs, will retail in Singapore exclusively at UNIQLO Jem from 25 May, as well as on their online store (www.uniqlo.com/sg). Prices range from $14.90 to $49.90.