topshopjeans

May 22, 2015

What’s better than a pair of jeans? A fitting one surely, but also one that you can truly call your own. And jeans just got very, very personal: now, you can have your initials monogrammed right on them, thanks to the Topshop/Topman ‘Make It Your Own” campaign.

Every weekend from 15 May to 14 June, you can enjoy a complimentary monogram service with every purchase of a new pair of Topshop/Topman jeans. And don’t worry, it’s as subtle as can be, as most customers opt to have it sewn at the top right hand corner of the jeans.

If you’re spoilt for choice on the types of jeans to choose from, just look to Hailey Baldwin for inspiration. There’re the comfy but fitting Leighs, high-waited Jaimes and Jonis, as well as Hayden and Mom jeans in looser cuts. New styles like Binx combines high-rise comfort with a raw hem, the Girlfriend cut is a slim ankle-grazer, while there’s even a Jamie Flare that’s now flared at the hem.

The dates* and locations of the campaign are as follows:

  • ION Orchard | 22 – 24 May
  • VivoCity | 29 – 31 May
  • Bugis Junction | 5 – 7 June
  • Knightsbridge | 12 – 14 June*monogram service starts from 2pm

Topshop/Topman Make It Your Own campaign allows you to enjoy a complimentary monogram service with every purchase of a new pair of Topshop/Topman jeans, all the way till 14 June. sg.topshop.com