September 7, 2015
There’s something about the collaborations between beauty and fashion brands that have popped up this year – why are they all so darn cute? The latest is ETUDE HOUSE’s partnership with fellow Korean label High Cheeks, makers of quirky accessories like pop art rings and bracelets with eyes and lips motifs. The result is the Bling Me Prism collection, full of neon hues for the eyes, lips and nails with a touch of the holographic. There are five limited edition shades for the Colour In Liquid Lips like Hologram In Jewel and Star In Pinklight, while the Play Nails polishes also come in five new shades that are all about glitter and jewel-toned holographic finishes. It’s the all-new Bling Me Prism Eyes liquid eyeshadows that we’re the most stoked about though – a water-based eye colour that feels cooling as it goes onto the skin, and colours the lids with hologram and crystal pearl pigments in a range of neutral to neon shades.