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February 25, 2016

We previously shared why the L’Oréal Paris True Match Foundation occupies a special place in our lives. There are a few pretty solid reasons why the True Match franchise is the No. 1 foundation range in the world – the quality formulation that blends seamlessly into the skin, wide range of shades, and extremely accessible price point are a few that we can think of, just off the top of our heads.

Besides the iconic liquid foundation, the current True Match range also includes a two-way cake and compact foundation, depending on what floats your boat when it comes to coverage. It’s a range that overall already meets our needs, and we couldn’t think of any improvements that could be made to it. Yet L’Oréal Paris went ahead and came up with a smarter product anyway, in the form of the all-new True Match Genius 4-in-1 Compact Foundation.



The phrase “Compact Foundation” in its name brings to mind your typical powder formula, yet this is not at all your run of the mill pat-and-go compact. What makes the True Match Genius, well, genius, is how it’s a 4-in-1 product: A primer, foundation, concealer and powder all rolled into one handy compact.

How this works is that it has an evolving texture that is made up of a priming gel, a creamy base, and mineral pigments. Put together, this allows the non-comedogenic formula to smooth over the skin’s surface, blend easily, and provide the required coverage without any stickiness.



The unique evolving texture of the True Match Genius 4-in-1 Foundation first smooths out your skin like a priming gel; melts into the skin like a liquid foundation to even out the skin; has a creamy base to provide high coverage like a concealer; and finishes like a powder for a flawlessly natural look in just one stroke.


No wonder the name “Genius”, then, because it sure is one clever way to save several precious minutes in our daily makeup routines. Yet, application is kept thankfully foolproof (ain’t nobody got time for complicated application techniques during bleary-eyed mornings).

Here’s how you do it:

  1. Start with a clean and well-moisturised face.
  2. Use the provided sponge applicator to pick up the product, and apply it starting from the forehead, blending it down towards the nose and cheeks. For harder-to-reach areas like under the nose and eyes, the sponge has two smaller-sized corners to ensure an even coverage there.
  3. Continue to blend downwards, moving towards the upper lip and chin. Ensure you continue to apply the foundation in a downwards motion, to ensure an even finish.
  4. For areas where more coverage is needed, pick up a small amount with the applicator or your fourth finger and apply in a dabbing motion.


And that’s all to it, really. We’re glad that even when it comes to the smartest products, you don’t have to be a genius to use it well.


L’Oréal Paris True Match Genius 4-in-1 Compact Foundation, $32.90. Available at Watsons, Guardians, Sasa, and selected Fairprice supermarkets and department stores from March. Enjoy $3 off the retail selling price in the month of March! Click here to find your True Match.