July 5, 2016

It doesn’t look like Brown and his friends will stop sweeping us off our feet anytime soon, especially with this latest release. This summer, local trendsetter :CHOCOOLATE is joining forces with the Line Friends in presenting a series of fun and cutesy items, bringing beloved characters such as Brown, Cony, Sally, Moon and Edward into the world of fashion. Boasting :CHOCOOLATE’s iconic black-white-grey basic palette while incorporating dashes of yellow, pink and lavender, the collection consists of clothing for men, women and children and even accessories.

TE1150 WHP $59.90TE1151 BKX $69.90TE1149-WHX-$49.90(1)

TE11149 BWD $49.90 copyTE1152 GY2 $49.90TE1153 PKX $69.90

You’ll recognise Line friends like Brown, Cony and Sally in particular, who take centre-stage in most of the designs, including a selection of full-print tees. To add a fun twist to the collection, some designs also include Velcro elements such as embroidery Velcro badges for the pocket-shirt. Die-hard fans can also grab a bundle set of these badges with each box logo t-shirt, complete with a Sally hug pillow.


Other accessory highlights also include Line friend embroidered baseball caps, a Brown handbag, and even long socks! Spend more than $150 in a single net purchase to also get a free pair of Sally or Brown slippers (at least one item in the purchase must be :CHOCOOLATE x Line). Spending more than $200 will also get you a free :CHOCOOLATE x Line friends plush calendar! Fans can even look forward to a Meet & Greet Session with Brown and Cony on 16 July, 1 – 3PM at Bugis Junction, Central Square and 4 – 6PM at orchardgateway (outside the :CHOCOOLATE store).

SO0257 BWD $13.90SO0257 WHX $13.90SO0257 YEX $13.90


:CHOCOOLATE x Line Friends, $13.90 for one pair of socks, $49.90 onwards for an adult T-shirt, available from 15 July at all :CHOCOOLATE stores. chocoolate.hk