August 22, 2016

Make Up For Ever helms an artistic collaboration between music and makeup by joining forces with electro-pop duo, Icona Pop, best known for their girl-power anthems such as “I Love It” and “All Night”, to launch lipstick line Artist Rouge which consists of 46 masterful shades – 31 Cream and 15 Matte – that can express all facets of all personalities.

There are two finishes to choose from: matte for an ultra-matte yet velvety finish that won’t feel dry and cream for intense colour with a natural-looking creamy finish.

We randomly tried it on and boy, were we surprised at the results. In terms of colour payoff, what you see is what you get. And this is because the Artist Rouge range utilises the brand’s innovative Show-off Colour technology, that is a specific pigment treatment that brings to light the original purity of colour with its triple-grinding technology and transparent oil that avoids any altering of colour properties.

We love how long-lasting the results are and how super comfortable it is to wear. The synergy of macadamia and mallow oils keeps lips moist and nourished throughout the day, with the Cream range boasting 8-hour wear and Matte range with a notable 10-hour wear thanks to its sunflower seeds and Candelilla structure that helps trap pigments as the volatile oils evaporate, resulting in extended make-up wear.

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With 46 extremely varied shades – from nude to red to blue to black; you name it. Artist Rouge is a bold collection that is professionally curated to include the most flattering shades across all colour families – with a perfect match for each and every skin tone and personality. It’s up to you to choose how you want to express yourself.


MAKE UP FOR EVER ARTIST ROUGE lipsticks, $35 each. Available at Sephora from 15 September 2016.