September 13, 2016
Did you know that the skin is the largest organ in the human body? Yup, this means you’ve got to take real good care of it. Beyond skincare, you have to understand how different and unique your skin is in order to maintain that healthy epidermis. So, in an effort to solve local issues with great products, Kiehl’s is bringing a slice of its roots in NYC to the hands of its customers across the globe by introducing Kiehl’s Loves. Presenting a collection of limited-edition products, specialty items and in-store storytelling moments, Kiehl’s is celebrating the unique character of the local towns and cities it serves from all around the world.
Each limited-edition product is adorned with artwork that encapsulates Kiehl’s heritage as well as visual icons that are representative of each city’s local culture and DNA. Conceived in partnership with international design agency, Radio, the illustrations were inspired by design in its simplest form, from markings on the road signs to the emblems that embellish ancient temples – they discovered beauty at every turn. The smallest details helped to shape the creation of the limited-edition collection, serving as a memorable token for the global community of Kiehl’s to appreciate and celebrate.
The Kiehl’s Loves Singapore collection includes iconic products such as the Calendula Herbal Extract Alcohol-Free Toner, Ultra Facial Cream, and Ultra Facial Oil-Free Gel Cream. Kiehl’s is also proud to present #LoveYourLocals, which is a new movement that aims to not only unite Singaporeans and show some love to the local communities, but to raise funds for the Children’s Cancer Foundation as well. When you purchase a limited-edition product, you can bring home the limited-edition recyclable tote bag at $3 and all the proceeds from the sale will be donated to the Children’s Cancer Foundation.
It’s also not the first time Kiehl’s has given back to the community. Preceding the #LoveYourLocals campaign, Kiehl’s Singapore started the #UltraLove Charity Campaign to celebrate its 165th Anniversary, striving to amplify and maintain the company’s long-standing commitment to philanthropic work. In partnership with local artistes and celebrity “super-moms”, Kiehl’s presented limited-edition product staples in order to benefit the Children’s Cancer Foundation. Now, that’s admirable. So go ahead, get your hands on these special edition goodies and spread the love.
Calendula Herbal Extract Alcohol-Free Toner, $58/250ml; Ultra Facial Cream, $48/50ml; and Ultra Facial Oil-Free Gel Cream, $48/50ml.
Kiehl’s Loves Singapore will be available from 1st October 2016.