January 11, 2017

In today’s world, seeing a picture instantly on a screen is something that’s pretty normal. We have our smartphones and digital cameras after all. Still, nothing beats the magic of instantly printed photos, where you get to physically hold captured memories in the palm of your hand.

Thankfully, Polaroid’s new camera, the Polaroid Pop, lets you do both. This 20-megapixel photo-taking marvel acts as both a digital and instant camera, allowing users to shoot either in digital or print format, with the option of shooting in both modes simultaneously if need be.


Design-wise, the Pop is pretty despite a mostly jet-black body. There’s a splash of colour in the overall monochromatic look, with the camera coming in shades of silver, blue, or yellow. In terms of specs, the Pop is no slouch either. Instant camera lovers can look forward to a solid 20-megapixel CMOS sensor, dual-LED flash, a 3.94-inch touchscreen LCD, and Wi-Fi and Bluetooth capabilities.

Other than that, the Pop prints out three-inch by four-inch photos using inkless Zink paper, and can even record 1080p video. Not too shabby, not too shabby at all. Unfortunately, Polaroid is remaining hush on how much the Pop will cost, but you can expect the camera to be released towards the end of 2017.

For more information, visit www.polaroid.com.

All images taken from Polaroid.