In celebration of the late drag icon, Divine, Kat Von D Beauty has created a new stunning eyeshadow palette and an exclusive Studded Kiss Crème Lipstick shade to encourage artistry, positivity and creativity through this collection.
We’re all more familiar with drag queens now, thanks to the sassy and popular reality TV show – Rupaul’s Drag Race. It’s so popular that Thailand recently started its own spin-off to celebrate the diversity and creativity of drag queens, today. However, drag queens did not enjoy the same warm welcome in the past as they do now.
The visual inspiration behind The Little Mermaid’s Ursula, Divine was outspoken, unapologetic and loved drag which led to lots of criticism, especially in his time. However, he stayed true to himself and has become a beacon and role model for marginalised subcultures and inspirited for victims of bullying. With this limited edition makeup collection, Kat Von D hopes for people to be creative and never afraid to be different.
The eyeshadow palette was inspired by Divine’s famous look, containing shades that come in matte, metallic and shimmery finishes. This palette is meant for those who want to be bold and fierce. There’s no space in this palette for transition shades to create a subtle and natural look. Instead, go all-out with a bright blue or green all over the lid, pack on the gold shimmer and smoke out the look with the matte black shade. With such a fierce look, people around you are bound to go “YASSSS, QUEEN!”
I Am Divine Eyeshadow Palette $60
To balance out the dramatic eye, Kat Von D created an exclusive, never-before-seen nude Studded Kiss Crème Lipstick shade, called Divine. The new shade also comes in a collectible neon green studded packaging that you will reach for on a daily basis because it just catches your attention – just like how we just can’t get enough of drag queens today. The neutral honeyed nude shade is versatile and extremely pigmented, yet cushiony and comfortable, thanks to the upgraded Studded Kiss Créme Lipstick formula. It’s a one-swipe wonder.
I Am Divine Studded Kiss Crème Lipstick in Divine $30
In true Kat Von D fashion, she transforms herself and 3 other muses into drag queens for the collection’s campaign to pay tribute to Divine. Not only did they do drag, the shoot also happened on Divine’s birthday! We’re amazed at the thought that was put into this symbolic and heartening collection. Of course, what is KVD Beauty without the 4 Kat Von D Beauty Artistry Collective Global Makeup Artists? Each MUA worked her magic on each muse, transforming them into divine-inspired icons! We know you’re dying to see their transformations so scroll on to look at the finished looks.
Timothy Hung, Divine Transformation by Artistry Collective Artist Kelseyanna Fitzpatrick
Bejean, Divine Transformation by Artistry Collective Artist Tara Buenrostro
Max Morse, Divine Transformation by Artistry Collective Artist Leah Carmichael
Kat Von D, Divine Transformation by Artistry Collective Artist Steffanie Strazzere
All 4 muses felt a connection to Divine, whether it was being personally inspired by him growing up or agreeing with his confident and authentic way of living. Even young Max, who wasn’t even born during Divine’s lifetime, expressed a feeling of freedom and self-love once the makeup went on, similar to how Divine was never afraid to be his true self.
If you’re hoping to get this fierce and bold collection, do not hesitate because it’s only available for a limited time!
The Limited Edition Kat Von D X DIVINE collection is currently available online at katvondbeauty.com, sephora.sg, and in Sephora stores.
For more information, go to katvondbeauty.com.
Images: Kat Von D Beauty
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