Create Your Own Floral Arrangements Inspired By Coach’s Latest Fragrance

In our humid weather, floral fragrances are usually what we turn to to boost our mood. The light, flowery fragrances are almost like a breath of fresh air as you spray it all over yourself before stepping out into the warm weather.

Joining Coach’s current fragrance line is a more romantic take on a floral fragrance that can be worn all year round.

See that rose hanging off the perfume bottle? It’s Coach’s signature Tea Rose that appear on the brand’s various bags and accessories and also inspired this new fragrance, aptly called Coach Floral.

From the pink bottle and rose gold accents to the campaign visuals starring actress Chloë Grace Moretz, there’s a subtle sort of bold, yet effortlessly feminine that the fragrance simply exudes.

At first spritz, you’ll be enveloped in a refreshing, fruity puff of pineapple sorbet and pink peppercorn. The sweet fragrance then dries down to a light, musky tea rose and crystal musk scent that lingers around you.

If you love the smell of fresh blooms in your house, how about creating your very own Bloom Box? Coach is holding a flower arrangement workshop where you’ll be able to learn how to create your own floral bloombox that looks as good as it smells.

Create your own Coach Floral Bloombox!

Boutique florist Fleuriste will guide you along as you create your very own Bloom Box, which you’ll get to bring home and place on your vanity table next to all your fragrances. There will be two sessions on 26 August, with the first session hosted by 987fm personality, Sonia Chew. Play with various shades of pink and white as you create combinations of roses, eustomas,  jasmine, alstroemerias, ammi Maju and eucalyptus. You’ll also go home with some tips on how to make your blooms last so that you can enjoy the scents longer.


Date: 26 August 2018
First session (with Sonia Chew): 2 – 3pm
Second session: 3.30 – 4.30pm
Venue: Paragon Orchard Lobby

Sign up for the workshop here! The workshop costs $70, and all participants will bring home a floral Bloom Box that they arranged themselves, a Coach Floral hangtag, body lotion and a miniature Coach Floral 5ml. Additionally, participants can also top up $30 more to receive a 50ml Coach Floral EDP that is worth $109 (which we totally recommend since you’re essentially attending the flower arranging workshop for free). Spots are very limited, so book your spot as soon as possible.

Receive complimentary samples at the upcoming Coach Floral Atrium!

Can’t make it for the flower arranging workshop, but still want to try the fragrance? From 24 to 30 August, Coach will be holding a Coach Floral Atrium at Paragon Orchard Lobby. The first 50 people to stop by the Coach Floral booth will get to bring home a deluxe sample of a Coach Floral Miniature. Get your own Coach Floral at the pop-up, and you’ll receive additional exclusive gifts with your purchase!


Date: 24 – 30 August 2018, all day
Venue: Paragon Orchard Lobby



Coach Floral EDP, priced at $66 (30ml), $109 (50ml), $149 (90ml), available at all major department stores.