Here Are The Celebrity Makeup Lines Worth A Second Glance

Real talk: do we really need another celebrity makeup line? Probably not, but we’ll make allowances where demanded. We’ve seen our fair share of beauty collections met with negative reviews (Who is Bella Thorne? I don’t know her.) and eventually phased out. But hey, with great power comes great responsibility.

Now, we’re adding another heavy-hitter name that has her sights set on disrupting the makeup category: Lady Gaga. As it turns out, the singer and “A Star Is Born” actress has trademarked the name “Haus Beauty”. In true Gaga fashion, she has kept us in suspense with her website only offering a subscription box for future updates. Like the impatient fangirls that we are, the subscribe button has been ticked, though not before we racked up a few hundred page refreshes over the past month ourselves.

In the meantime, here are our favourite celebrity makeup brands that are unquestionably criminal to sleep on.

Flower Beauty by Drew Barrymore


The brainchild behind this affordable brand is Drew Barrymore. According to her, the products are “to help you look and feel great in your own skin”. With illuminating formulas dressed in flower embossed compacts, these makeup products promise to complement all skin tones.

Our top picks:

celebrity makeup

Flower pots powder blush, USD $10
galactic glow holographic palette, USD $16
miracle matte liquid lip colour, USD $9


Pony Effect by Pony Makeup


Park Hye Min,  a YouTube celebrity makeup artist better known as Pony, launched her makeup line last year. From liquid foundations to eyeshadow palettes in varying sheens and colours, her collection has been praised for representing everything Pony stands for: creativity, transformations and countless possibilities.

Our top picks:

celebrity makeup

Pony Effect Conceptual Eyes Quad, $42.41
Pony Effect Everlasting Cushion Foundation, $50.91
pony effect radiance glow hydrating starter, $30.51


Fenty Beauty by Rihanna


We really don’t need a reason to sweep Rihanna’s glowing highlighters on. With her cuppa brimming with shimmery formulas, charm, and diversity, her cosmetic line has solidified her status as a mega makeup mogul. That’s the magic of Rihanna, after all.

Our top picks:

fenty beauty

Killawatt Freestyle Highlighter Duo, $50
Killawatt Foil Freestyle Highlighter Palette, $51.80
Gloss Bomb Universal Lip Luminizer, $31


KKW Beauty by Kim Kardashian West


The reality TV star-turned-beauty entrepreneur is constantly launching collections and collaborations, and producing extravagant launch parties (remember the mirrored selfie room decorated with florals?) that rival that of others. Case in point: KKW Beauty’s sold-out lipsticks, palettes and contour kits.

Our top picks:

celebrity makeup

classic blossom palette, USD $45
glam bible mascara, USD $18