Lady Gaga Just Dropped Her New Beauty Line And This Is How It Looks Like

Calling all Little Monsters! The Queen of Pop just dropped her latest beauty line, HAUS Laboratories, and it’s safe to say that we’re all going Gaga over it! (Ha, pun intended)

Lady Gaga will launch her new beauty line, HAUS Laboratories on July 15 on her website and on Amazon (Photo Courtesy)

Stefani Joanne Angelina Germanotta, otherwise most famously known as Lady Gaga, has come a long way since her days as a singer and songwriter where she rose to prominence with her singles “Just Dance” and “Poker Face”, that have made waves on countless of music charts back in 2009.

A few years later, she then ventured into acting with a few gigs on American Horror Story: Hotel, and her most recent role in the film A Star Is Born — where she was eventually nominated for the Academy Award for Best Actress. So what comes after building a career around music and acting you might ask? Like a few other well-known artists (say, Riri), it seems that the future is makeup.

Lady Gaga (Stefani Joanne Angelina Germanotta; left) and her mom (right) at the 2019 National Board of Review Gala (Photo Courtesy)

She was first inspired by her mother’s makeup routine — whom she used to watch when she was young before she started experimenting with makeup. Following her footsteps, Lady Gaga was motivated to create a version of herself that truly defined her own identity — makeup was part of the process, in the exploration and expression of the bold and boundary-breaking artist we know today. So, it’s fitting that she’s now turning this vision into reality, with her own beauty line, HAUS Laboratories.

“This isn’t just makeup. It’s a battle. A battle for your life. And I hope this makeup inspires you as much as makeup did when I fell in love with it and it helped me discover myself. I love you. We want you to love yourself ❤️” — LADY GAGA



HAUS Laboratories is centred around the idea of finding a sense of inner and outer beauty through the power of makeup, by supporting and advocating a community that breeds self-acceptance — we absolutely love the fact that the brand boasts a brand identity that’s socially relevant and crucial to our society.

From L — R: HAUS of Chained Ballerina, HAUS of Rose B*tch, HAUS of Rockstar and HAUS of Goddess. (Photo Courtesy)

The launch of HAUS Laboratories is said to come with 6 spanking-new collections — which includes the HAUS of Rose B*tch, HAUS of Goddess, HAUS of Metalhead, HAUS of Rockstar, HAUS of Chained Ballerina and HAUS of Dynasty.

Here’s a peek of a few of the new collections:

HAUS of Dynasty Collection


HAUS of Goddess Collection


HAUS of Chained Ballerina


HAUS of Rockstar Collection


HAUS of Metalhead Collection


HAUS of Rose B*tch Collection




HAUS Laboratories Glam Attack Liquid Shimmer Powder Duo ($53.68), Le Riot Lip Gloss ($48.03), and Rip Lip Liner ($38.14). Available at HAUS Laboratories and on Amazon.

One of the few other million new reasons to splurge: each of the new HAUS Laboratories collections ($72.05 each) comes with a Rip Lip Liner, Le Riot Lip Gloss, and most importantly, their highly pigmented Glam Attack All-Over Liquid Shimmer Powder that can be worn on your lids and your lips — remember, versatility is key. With the release of these three products, expect 6 shade families for each range to add to your beauty arsenal.

Each collection ($72.05) comes in a reusable HAUS Laboratories clutch (Photo Courtesy)

Another noteworthy point to add — each HAUS collection is said to be vegan and cruelty-free, and will come HAUS-ed in a reusable (and edgy) clutch that goes in line with the brand’s apparent punk aesthetic.

Pre-order for the HAUS Laboratories collection launches today, 15 July at 12AM PT/3AM ET on their website and exclusively on Amazon. So if you’re just as excited to try out Lady Gaga’s highly anticipated line, we suggest you get your orders in stat before it’s all snatched up.

HAUS Laboratories will be available from 15 July on their website and on Amazon