Celebrate Pride Month & Beyond with Up to 60% Off Rainbow Luxury from Gucci, Dr. Martens, & More!

Pride month has begun, and with it, comes the think pieces and reminders that the struggles faced by the LGBTQ+ community here and elsewhere are far from over. In the local context, for example, the law responsible for criminalising sexual encounters between consenting male adults — Section 377A, still stands despite repeated attempts for a repeal.

Givenchy Black Embroidered Rainbow Logo Cap (USD 479).

Which is why, now more than ever, it’s important for the LGBTQ+ community and its allies to remain visible, beyond just during the month of June, to fight the good fight for inclusivity and acceptance. One of the easiest ways to do that is to simply wear an item of clothing that features the LGBTQ+ important and dear symbol — the rainbow.

From left to right: Maison Kitsuné Multicolor Merino Rainbow Stripe Sweater (USD 196), Gucci Black Rainbow Logo Hoodie (USD 1,140), Maison Kitsuné Navy Rainbow Profile Fox T-Shirt (USD 85).

Thankfully, most luxury fashion and sportswear brands with global reach are supportive of this message, and they have pretty cool merchandise this time around that highlight and celebrate the rainbow flag.

Top row from left to right: Maison Margiela Silver America New Future Sneakers (USD 607), Converse Silver & Multicolor Chuck 70 Pride High (USD 90), Dr. Martens Black Patent Oil Slick Rainbow 1461 Derbys (USD 120).
Bottom row from left to right: Dr. Martens Black Pride 1460 Boots (USD 122), Alexander McQueen White Rainbow Hardware Oversized Sneakers (USD 465), Polo Ralph Lauren Multicolor Thorton Sneakers (USD 53).

Here we have featured a selection of pieces — that vary in boldness — for those who are keen on showing their support or really just need recommendations for their online shopping spree. Good news too is that they’re all up on SSENSE now with discounts of up to 60%!

From left to right: Givenchy Black Light 3 Rainbow Belt Bag (USD 684), Alexander Wang Black Mini Rainbow Wangloc Tote (USD 725), Loewe Multicolor Rainbow Plain Card Holder (USD 270).

So depending on how open you are on expressing your stance on the matter, you can go for something more discreet if it makes you more comfortable (if you’re still in the closet etc.), or something much bolder if you’re out, loud and proud. We’ll leave it up to you.

From left to right: Gucci White Rainbow Eagle Socks (USD 125), Neil Barrett Black Rainbow Thunderbolt Swimsuit (USD 191).


The products featured in this article are now available on SSENSE.