The NARS Counter at BHG Bugis Has An Interactive Virtual Try-On Tool and Exclusive Store Collections Like Bronze Voyage

NARS is the latest in a slew of renowned beauty brands that are launching at BHG Bugis; and while we’re still a month away from their grand opening, there’s much to check out now.

The 39-square-metre retail space is personally designed by the brand’s Founder and Creative Director, François Nars in collaboration with Fabien Baron, of New York design firm Baron & Baron. It’s a sleek design full of sharp lines, with a matte black flooring referencing the packaging for many of NARS’ products. There are also floor-to-ceiling illuminated visuals showcasing the newest campaigns, and of course, the whole store appears as luxurious as one can expect.


What’s really special is a new interactive virtual try-on tool powered by the YouCam app. This digital tool allows customers to wear and play with a wide range of shades and products, without having to actually touch anything, and is NARS’ first in a department store.

For NARS popular lip products, there’s a new Power Pout lip bar featuring a curated assortment of products grouped by colour family. It’s very pretty to look at, and makes selecting a preferred shade extremely easy.


NARS will also launch their new Bronze Voyage Collection at the BHG Bugis counter before anywhere else in Singapore. It’s a gorgeous range of new coppery eye shades, and warm face colours that impart a healthy glow. Here are the highlights:

Above (left): Au Soleil Face Set, $75 / Above (Right): Vacances Face Set, $75
These face sets comprise a palette that includes 3 eyeshadows, a bronzing powder or Blush, and a mini climax mascara.

Above: Sur La Plage Lip Balm Set, $75
A limited edition trio of Afterglow Lip Balm in a woven cosmetic clutch. Shades: Orgasm (sheer peachy pink with golden shimmer), Baja (sheer poppy red) and Marbella (sheer pink coral).

Above: Mini Oil-Infused Lip Tint Duo, $36
A duo of mini oil-infused lip tint that delivers a sheer wash of colour and is extremely moisturising. Shades: Solstice (sheer strawberry pinK) and Beausoleil (sheer beige with gold and pink reflective glitter).



NYLON has 3 sets of NARS products, worth $170 in total each to give away! The set includes: The Bronze Voyage Collection Vacances Face Set ($65), The Bronze Voyage Collection Sur La Plage Lip Balm Set ($65) and Powerchrome Loose Eye Pigment ($40).

To take part in our giveaway, just find this post on our Facebook wall, and “like and share” it by Sunday 27 Sep 2020, 6pm. Good luck! 👍

Visit the NARS store at BHG Bugis, 200 Victoria Street, #01-100, Bugis Junction Level 1, Singapore 188021.
Tel: 6223 2222
(Mon – Fri): 10.30am – 10pm
(Sat & Sun): 10am – 10pm