PUMA has teamed up with HARIBO to launch a collection of footwear and apparel that’s inspired by HARIBO’s fruit gummies and liquorice. Popular PUMA silhouettes like the CA Pro and Street Rider have been dipped in candy colours and feature design accents from HARIBO’s classic packaging.
Above: For PUMA’s CA Pro, the classic white leather sneaker is given a playful but subtle twist with gold piping, Goldbears branding around the heel, and a HARIBO Goldbears gummy hangtag.
Above: On the PUMA Street Rider, there’s a swirl of bright red and green, with a mesh upper and a retro “Happy Cherries” branding on the midsole.
There are kids versions of both shoes, and selected apparel. Here’s everything:
[click on the images to enlarge.]
The PUMA X HARIBO collection is available from PUMA.COM, PUMA stores (Bugis+, Century Square, ION Orchard Mall, Paragon Shopping Centre, Suntec City, The Shoppes @ Marina Bay Sands, VivoCity) and FootLocker stores. Kids models are only available at FootLocker.
PUMA X HARIBO CA PRO, $159
PUMA X HARIBO CA PRO Junior, $129
PUMA X HARIBO Street Rider, $179
PUMA X HARIBO Street Rider Junior, $149
PUMA X HARIBO Graphic Tee, $59
PUMA X HARIBO AOP Tee, $69
PUMA X HARIBO Shorts, $79