Known best for their soft-as-butter pajamas and loungewear, Rawbought has recently launched their first-ever basics line, the Daydream collection, of everyday tops, bottoms and dresses made from the brand’s signature modal fabric in stylish and versatile colourways. How versatile, you ask? They’re starting us off with shades of black, white, and a cool oatmilk, neutral pieces indeed.
The three female founders of Rawbought, Soukaina, Boutaina and Amira Faruq are clearly excited about the launch, especially during a press event earlier this year where we got a sneak preview of the range. “We want everyone to look and feel their very best, whether they’re heading out or staying in. Every piece in the Daydream collection is thoughtfully designed with quality comfort, versatility and sustainability in mind, whilst not compromising on style,” they said about the collection.
Take a look for yourself:
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True to their claim, the micromodal fabric used throughout the series indeed felt ultra-soft to our touch, while the pieces grace naturally over the silhouette when worn, clinging to all the right places.
Our favourite thing about the collection is the variety of basics within the collection — not only do they have Ribbed Tank Tops and V Neck Tees for casual days out, which can be elevated when paired right, the collection also includes tank dresses and long dresses as well that make us look dressed up with minimal effort. Certain designs also come in both men’s and women’s styles; take the Ribbed Fitted Henley Top for instance, an instant classic, and the Daydream Shorts.
The Ribbed Joggers, in particular, are a cosy option that’d technically count as loungewear, yet still qualify for something we’d wear out of the house. Small details such as a soft elastic waistband for comfort, subtle cuffs that cut off nicely at the ankles, pockets for essentials, and drawstrings with metal tips make the pants look good both dressed up and down. The best kind of wardrobe staples, really.
Rawbought Daydream collection, available online at rawbought.com.