With the goal of taking basketball out of the courts and onto the streets — a given these days, considering how popular street fashion is — sporting giant PUMA has teamed up with luxury German fashion house MCM for their take on modern streetwear. The items will be released in a series of three drops, starting with a one-of-a-kind MCM edition of the PUMA Slipstream Lo on 8 September, followed by subsequent drops in October and early 2023.
In fact, this isn’t the first time the two brands are working together; their last collaboration was in 2018 where they debuted a special edition of the PUMA Suede.
But yes, the Slipstream Lo. Modelled by up-and-coming basketball star Mikey Williams, the shoe features distinct MCM details, most notably with the cognac Visetos Monogram taking over the PUMA Formstrip, making this a true union of two iconic styles. Other parts of the court shoes see suede accents, a textural contrast to the smooth panel, in complementary brown and yellow.
“The collaboration between MCM and PUMA tells a great story of the heritage of both brands, but also how important culture is for MCM and the connection to all relevant topics for our consumer — from sport, music, to the influence of street-culture for luxury brands,” says Dirk Schönberger, MCM Global Brand Officer.
The next drop, out in October, will include a different version of the PUMA Slipstream Lo in black and white, and embellished by MCM’s Cubic Monogram. This will then be followed by a third and final drop launched in the first half of 2023, a full-fledged series of ready-to-wear apparel and what’s said to be an eye-catching take on the PUMA TRC Blaze Court Shoe.
See close-ups of the PUMA x MCM Slipstream Lo here:
[click on the images below to expand.]