BLACKPINK’s Rosé Is The Face Of The Tiffany & Co. Lock Jewellery Collection

The Tiffany Lock collection is the jeweller’s answer to contemporary, modern design — especially since it’s touted as a gender-neutral offering and “an elegant interpretation of an archival functional design”. Featuring a padlock-inspired clasp that swivels up and then locks into place, the collection is a continuation of one of Tiffany & Co.’s most enduring motifs, interpreted into stunning Lock bangles, as well as an array of rings, earrings and pendants. So who better to flaunt these than BLACKPINK star, Rosé?

As a global brand ambassador for the New York jewellery brand since April 2021, the k-pop artist is the epitome of stylish and cool-girl chic, with the power to propel trends — in other words, we’d love to wear anything she does too. Here, she sports sparkling diamond Lock bangles in a mixture of white gold and rose gold, which are subtle, yet edgy and glamorous all at once. Note her matching rose gold / strawberry blonde hair too.

The Tiffany Lock campaign also sees her lensed alongside a male talent, further capturing the inclusive “no rules, all welcome” spirit of Tiffany’s first all-gender jewellery collection.

These images mark the global launch of the Tiffany Lock collection, which introduces the Lock bangles in 18k yellow, white and rose gold iterations. Pricier models introduce diamond accents studded across the bangle, or sets with full pavé diamonds that wrap around its precious metal body. Rings, earrings and pendants in rose gold also debut alongside these new signature pieces, while multiple colourways will launch later in the year.

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The Tiffany Lock collection is now available at Tiffany & Co. stores around the world and on

Tiffany Lock bangles in yellow, white and rose gold start from $9,950, while rings, earrings and pendants in rose gold are currently available too. Multiple colourways of the latter will debut later in the year.