Coming this August and September, Shiseido has prepared an exciting lineup for you to look forward to as part of their Autumn/Winter 2020 collection. Recently, the cult beauty brand announced a series of new beauty launches focusing on the beauty that matters most to us at the moment — your skin, with special attention to the skin around our eyes as well.
With mask season still in full swing, our eye area has been put under the spotlight. Others have ditched their makeup to go au naturel but our eyes are starting to see the signs of all those nights you’ve been having watching your favourite shows on Netflix. Don’t you agree? Whatever the case is, whether you’re starting to worry about signs of ageing or if you’re looking for something that soothes the skin from masking up, here’s the lowdown of all the Shiseido launches you can expect this season.
1. Ultimune Power Infusing Concentrate in Limited Edition Packaging
Fans of the Ultimune Power collection will be glad to know that the collection will feature a limited edition packaging inspired by the continual evolution of the Shiseido brand that originated in Tokyo Ginza district. The graphic design is a refreshing take on the brand’s iconic red bottle, perhaps drawing inspiration from our active and modern lifestyles as well.
For the unacquainted, this pre-serum is used to boost the skin’s immunity to enhance its defence against signs of ageing and damage caused by external environmental aggressors while it preps skin so it better absorbs the products after.
Ultimune Power Infusing Concentrate in Limited Edition Packaging, $185. Available at Shiseido counters, METRO and TANGS.
2. Ultimune Defense Refresh Mist (Limited Edition)
If you’ve ever been spooked by harsh face sprays, then you’d find solace in Shiseido’s Ultimune Defence Refresh Mist. Encased in its limited-edition packaging, the refreshing mist works to defend the skin against the harsh environment during the summertime, which works to instantly cool and moisturise your skin on a hot summer’s day while boosting the immunity of your skin.
Ultimune Defense Refresh Mist in Limited Edition Packaging, $88. Available at Shiseido counters, METRO TANGS, and LOOKFANTASTIC.
3. Future Solution LX Legendary Enmei Ultimate Renewing Cream
Swap in this Future Solution LX Legendary Enmei Ultimate Renewing Cream in for your nighttime routine to bring life back to your skin. Infused with the legendary Enmei herb and rare Green Treasured Silk, this cream works to enhance skin’s capacity for self-renewal while leaving your complexion with a soft, supple and smooth finish that sheds a few years off your look.
Future Solution LX Legendary Enmei Ultimate Renewing Cream, $725. Available at Shiseido counters, METRO, TANGS
1. Vital-Perfection Uplifting and Firming Eye Cream
Banish tell-tale signs of ageing with Shiseido’s latest Vital Perfection series. In this series, you’ll find newly formulated Vital-Perfection Uplifting and Firming Eye Cream that helps to brighten and enhance your skin’s resilience around your eye area, as well as those unsightly wrinkles for a more vibrant and tightened look. Besides, it also comes bottled in their newly designed packaging inspired by the traditional Japanese Raku-ware pottery — adding a classy touch to your vanity.
Vital-Perfection Uplifting and Firming Eye Cream, Price TBC. Available at Shiseido counters from September onwards.
2. Vital-Perfection Uplifting and Firming Eye Mask
Sweeping on Shiseido’s Vital-Perfection Uplifting and Firming Eye Mask goes a long way when it comes to reducing the appearance of age-related fatigue. These serum-soaked eye masks, help to complement your eye skincare routine by boosting the hydration levels as well as renewing skin’s potential for lifting, firming and brightening. After gently patting it on, the eye mask covers a broad area under your eyes, from your under eyes to the upper cheeks to target various concerns including the ol’ dark eye circles, fine lines and wrinkles as well as dark spots and freckles.
Vital-Perfection Uplifting and Firming Eye Mask, Price tbc. Available at Shiseido counters from September onwards.