Urban Decay Has Teamed Up With Marvel Studios For An Eternals-Inspired Makeup Collection

The next big superhero blockbuster on Marvel’s ever-expanding horizon? Eternals. A star-studded cast, that includes Gemma Chan, Richard Madden, Kit Harrington and Angelina Jolie, form a team of immortal heroes, or as aptly put by the movie’s synopsis, “ancient aliens who have been living on Earth in secret for thousands of years”, whom we then follow as they defend humanity against an ancient threat. The movie is directed by Nomadland’s Chloé Zhao, and is set to be out in theatres this November.

Ever one for blockbuster collaborations — take their Game of Thrones collection a couple years back — beauty brand Urban Decay has wasted no time in giving us an Eternals-inspired collection in honour of Marvel’s cosmic superheroes — and they’ve nailed every single detail, starting from this out-of-this-world eyeshadow palette.

The most impressive item in the limited edition collection has to be the UD | Marvel Studios’ Eternals Eyeshadow Palette, which sees 15 shades inspired by the strength, empathy and grace of the heroes, whether we’re talking about pearly mattes, metallic gold-infused colours, and superpowered shimmers. A graphic 3D pop-up element unveils words of inspiration as well, in packaging design that’s reminiscent of the key motifs and logo of the Eternals.

Elsewhere, there are two shades of Afterglow Highlighters to look forward to in case you want to amp up your makeup look with radiant, golden shimmers. By now, you’d know that Urban Decay’s 24/7 Glide-On Eye Pencils  are a staple as well — so here, we get 4 limited-edition cosmic shades for the most hyped-up eye looks, from a shimmery black to bold blue, purple, and gold.

Then, a stunning array of Lip Eclipses is just what we need to complete the collection. You can opt for a sweet peach or deep matte red on your lips, but know that there are also glitter-speckled purple and champagne shades for those not afraid to stand out.

Of course, true fans might want to spring for the ultimate UD | Marvel Studios’ Eternals ($396), which includes the full collection of makeup items.

See the full collection here —

[click on the images below to expand.]
UD | MARVEL STUDIOS’ ETERNALS collection, available at Sephora and SEPHORA.SG.