Go Greek Chic As Chanel Launches Its Cruise 2018 Collection

What we can count on Chanel to do right every season is transport us into another universe through its realist sets and incredibly referential collections. We last remember Karl Lagerfeld’s glorious waterfall runway with models spotting transparent PVC accessories and outerwear, but that’s not till Chanel SS18 drops next year.
Right now, we’re harkening back to Chanel’s Cruise ’18 collection, where we recall craving that Greek goddess aesthetic so badly. While there wasn’t much left to the imagination where he got his inspiration from, Lagerfeld’s impeccable incorporation of Chanel’s iconic tweed and jersey fabrics made it impossible not to lust after his frayed coats and dresses.




2 days ago, Chanel released their latest campaign video to promote the collection, featuring Marine Vatch, the French actress and Chanel ambassador. Yes, she’s giving us Halsey meets Bella Hadid. The juxtaposition of how the curated outfits appear in clear sky and against the reflection of ocean water truly exemplify the ethos of the collection. If Vatch were a Greek goddess (in our hearts she is), she would be overlooking her thriving kingdom before heading inside her castle to luxuriate by her indoor swimming pool.

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What truly captured our hearts, however, were his Greek-inspired jewelry in the form of ornate necklaces and chunky bracelets. Heeding the advice of our favourite fashion It-girl Leandra Medine from Man Repeller, we can’t wait to try on these pieces for a chance at a jazzy Arm Party — and with Chanel, the party never ends.

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Even at 83, Lagerfeld has not lost sight of how the Chanel woman looks like in the 21st century. His excellent craft and respect for the house has been reflected through his often timeless pieces, much like this Cruise collection looks and feels. That’s the genius of a creative director who’s stably helmed the brand for more than thirty years, amidst a fashion climate that seems to swallow designers whole only to spit them back out several seasons after. While its important to reinvent and keep up with the times, visiting the archives ensures longevity and sustainability.

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If you can’t get enough of the intricate jewelry, feast your eyes on these backstage shots of how they’ve been styled to suit the ready-to-wear collection. Sure, you’ll look like a full-on Greek goddess matching them head-to-toe, but as fashion stylists in our heads, we suggest pairing them as statement accessories to elevate everyday looks.
The Chanel 2017/18 Cruise collection will be available in boutiques from 15 November 2017.
Images from Chanel